"dark pattern" meaning in English

See dark pattern in All languages combined, or Wiktionary

Noun

Forms: dark patterns [plural]
Etymology: Coined by user-experience consultant Harry Brignull in 2010. Etymology templates: {{coin|en|Harry Brignull|in=2010|nobycat=1|occ=user-experience consultant|w=-}} Coined by user-experience consultant Harry Brignull in 2010 Head templates: {{en-noun}} dark pattern (plural dark patterns)
  1. (graphical user interface) A user interface that is intentionally designed to trick users into doing things that are not in their own best interest, such as giving up more information, or agreeing to unfavourable terms. Categories (topical): Graphical user interface Related terms: antipattern Translations (Translations): harhauttava käyttöliittymä (Finnish), pimeä malli (Finnish)

Inflected forms

Download JSON data for dark pattern meaning in English (3.2kB)

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  "etymology_templates": [
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      "args": {
        "1": "en",
        "2": "Harry Brignull",
        "in": "2010",
        "nobycat": "1",
        "occ": "user-experience consultant",
        "w": "-"
      },
      "expansion": "Coined by user-experience consultant Harry Brignull in 2010",
      "name": "coin"
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  ],
  "etymology_text": "Coined by user-experience consultant Harry Brignull in 2010.",
  "forms": [
    {
      "form": "dark patterns",
      "tags": [
        "plural"
      ]
    }
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  "head_templates": [
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      "args": {},
      "expansion": "dark pattern (plural dark patterns)",
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  "lang_code": "en",
  "pos": "noun",
  "senses": [
    {
      "categories": [
        {
          "kind": "other",
          "name": "English entries with incorrect language header",
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          "name": "Undetermined quotations with omitted translation",
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        },
        {
          "kind": "topical",
          "langcode": "en",
          "name": "Graphical user interface",
          "orig": "en:Graphical user interface",
          "parents": [
            "Computing",
            "Technology",
            "All topics",
            "Fundamental"
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          "source": "w"
        }
      ],
      "examples": [
        {
          "text": "It was really easy to register an account on the app, but the option to delete my account seemed almost impossible, which made me feel like a victim of a dark pattern.",
          "type": "example"
        },
        {
          "ref": "2014, Chris Lewis, Irresistible Apps: Motivational Design Patterns for Apps, Games, and Web-based Communities",
          "text": "The Impersonation dark pattern occurs when these broadcasts communicate actions users never performed, thus misleading others.",
          "type": "quotation"
        },
        {
          "ref": "2015, Nicolai Marquardt, Proxemic Interactions: From Theory to Practice, page 140",
          "text": "Brignull's specific goal in identifying dark patterns was to recognize and name companies, and describe their dark practices so that people would be aware of dark patterns in an interface, and to shame the companies using them.",
          "type": "quotation"
        },
        {
          "ref": "2021 January 14, Norwegian Consumer Council, You can log out, but you can never leave",
          "text": "Consumers are faced with dark patterns on a daily basis; whether they want to use an online retailer, unsubscribe from a service, protect their privacy, and in many other situations.",
          "type": "quotation"
        }
      ],
      "glosses": [
        "A user interface that is intentionally designed to trick users into doing things that are not in their own best interest, such as giving up more information, or agreeing to unfavourable terms."
      ],
      "id": "en-dark_pattern-en-noun-Q809YF1T",
      "links": [
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          "graphical user interface"
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        [
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          "user interface"
        ]
      ],
      "raw_glosses": [
        "(graphical user interface) A user interface that is intentionally designed to trick users into doing things that are not in their own best interest, such as giving up more information, or agreeing to unfavourable terms."
      ],
      "related": [
        {
          "word": "antipattern"
        }
      ],
      "topics": [
        "computing",
        "engineering",
        "graphical-user-interface",
        "mathematics",
        "natural-sciences",
        "physical-sciences",
        "sciences"
      ],
      "translations": [
        {
          "code": "fi",
          "lang": "Finnish",
          "sense": "Translations",
          "word": "harhauttava käyttöliittymä"
        },
        {
          "code": "fi",
          "lang": "Finnish",
          "sense": "Translations",
          "word": "pimeä malli"
        }
      ]
    }
  ],
  "word": "dark pattern"
}
{
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      },
      "expansion": "Coined by user-experience consultant Harry Brignull in 2010",
      "name": "coin"
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  ],
  "etymology_text": "Coined by user-experience consultant Harry Brignull in 2010.",
  "forms": [
    {
      "form": "dark patterns",
      "tags": [
        "plural"
      ]
    }
  ],
  "head_templates": [
    {
      "args": {},
      "expansion": "dark pattern (plural dark patterns)",
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  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "related": [
    {
      "word": "antipattern"
    }
  ],
  "senses": [
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        "English terms with quotations",
        "English terms with usage examples",
        "Quotation templates to be cleaned",
        "Translation table header lacks gloss",
        "Undetermined quotations with omitted translation",
        "Undetermined terms with quotations",
        "en:Graphical user interface"
      ],
      "examples": [
        {
          "text": "It was really easy to register an account on the app, but the option to delete my account seemed almost impossible, which made me feel like a victim of a dark pattern.",
          "type": "example"
        },
        {
          "ref": "2014, Chris Lewis, Irresistible Apps: Motivational Design Patterns for Apps, Games, and Web-based Communities",
          "text": "The Impersonation dark pattern occurs when these broadcasts communicate actions users never performed, thus misleading others.",
          "type": "quotation"
        },
        {
          "ref": "2015, Nicolai Marquardt, Proxemic Interactions: From Theory to Practice, page 140",
          "text": "Brignull's specific goal in identifying dark patterns was to recognize and name companies, and describe their dark practices so that people would be aware of dark patterns in an interface, and to shame the companies using them.",
          "type": "quotation"
        },
        {
          "ref": "2021 January 14, Norwegian Consumer Council, You can log out, but you can never leave",
          "text": "Consumers are faced with dark patterns on a daily basis; whether they want to use an online retailer, unsubscribe from a service, protect their privacy, and in many other situations.",
          "type": "quotation"
        }
      ],
      "glosses": [
        "A user interface that is intentionally designed to trick users into doing things that are not in their own best interest, such as giving up more information, or agreeing to unfavourable terms."
      ],
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          "user interface"
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      "raw_glosses": [
        "(graphical user interface) A user interface that is intentionally designed to trick users into doing things that are not in their own best interest, such as giving up more information, or agreeing to unfavourable terms."
      ],
      "topics": [
        "computing",
        "engineering",
        "graphical-user-interface",
        "mathematics",
        "natural-sciences",
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  "translations": [
    {
      "code": "fi",
      "lang": "Finnish",
      "sense": "Translations",
      "word": "harhauttava käyttöliittymä"
    },
    {
      "code": "fi",
      "lang": "Finnish",
      "sense": "Translations",
      "word": "pimeä malli"
    }
  ],
  "word": "dark pattern"
}

This page is a part of the kaikki.org machine-readable English dictionary. This dictionary is based on structured data extracted on 2024-04-30 from the enwiktionary dump dated 2024-04-21 using wiktextract (210104c and c9440ce). The data shown on this site has been post-processed and various details (e.g., extra categories) removed, some information disambiguated, and additional data merged from other sources. See the raw data download page for the unprocessed wiktextract data.

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