"direct response" meaning in All languages combined

{
  "head_templates": [
    {
      "args": {
        "1": "-"
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      "expansion": "direct response (uncountable)",
      "name": "en-noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "senses": [
    {
      "categories": [
        {
          "kind": "other",
          "name": "English entries with incorrect language header",
          "parents": [
            "Entries with incorrect language header",
            "Entry maintenance"
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          "source": "w"
        },
        {
          "kind": "topical",
          "langcode": "en",
          "name": "Marketing",
          "orig": "en:Marketing",
          "parents": [
            "Business",
            "Economics",
            "Society",
            "Social sciences",
            "All topics",
            "Sciences",
            "Fundamental"
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          "source": "w"
        }
      ],
      "glosses": [
        "Marketing designed to generate an immediate response from consumers, where each consumer response (and purchase) can be measured and attributed to individual advertisements, and where there is no intermediary between buyer and seller."
      ],
      "id": "en-direct_response-en-noun-sci8cxTI",
      "links": [
        [
          "marketing",
          "marketing#Noun"
        ],
        [
          "intermediary",
          "intermediary"
        ]
      ],
      "raw_glosses": [
        "(marketing) Marketing designed to generate an immediate response from consumers, where each consumer response (and purchase) can be measured and attributed to individual advertisements, and where there is no intermediary between buyer and seller."
      ],
      "related": [
        {
          "word": "direct mail"
        },
        {
          "word": "direct marketing"
        },
        {
          "word": "direct selling"
        }
      ],
      "tags": [
        "uncountable"
      ],
      "topics": [
        "business",
        "marketing"
      ],
      "wikipedia": [
        "direct response"
      ]
    }
  ],
  "word": "direct response"
}

{
  "head_templates": [
    {
      "args": {
        "1": "-"
      },
      "expansion": "direct response (uncountable)",
      "name": "en-noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "related": [
    {
      "word": "direct mail"
    },
    {
      "word": "direct marketing"
    },
    {
      "word": "direct selling"
    }
  ],
  "senses": [
    {
      "categories": [
        "English entries with incorrect language header",
        "English lemmas",
        "English multiword terms",
        "English nouns",
        "English uncountable nouns",
        "en:Marketing"
      ],
      "glosses": [
        "Marketing designed to generate an immediate response from consumers, where each consumer response (and purchase) can be measured and attributed to individual advertisements, and where there is no intermediary between buyer and seller."
      ],
      "links": [
        [
          "marketing",
          "marketing#Noun"
        ],
        [
          "intermediary",
          "intermediary"
        ]
      ],
      "raw_glosses": [
        "(marketing) Marketing designed to generate an immediate response from consumers, where each consumer response (and purchase) can be measured and attributed to individual advertisements, and where there is no intermediary between buyer and seller."
      ],
      "tags": [
        "uncountable"
      ],
      "topics": [
        "business",
        "marketing"
      ],
      "wikipedia": [
        "direct response"
      ]
    }
  ],
  "word": "direct response"
}