"direct marketing" meaning in All languages combined

See direct marketing on Wiktionary

Noun [English]

Head templates: {{en-noun|-}} direct marketing (uncountable)
  1. (business, marketing) Marketing that reaches customers by communications directly addressed to the customer. Methods of digital marketing include reaching potential customers, donors, patrons through placing live phone calls from an agent. Wikipedia link: direct marketing Tags: uncountable Categories (topical): Business, Marketing Hyponyms: direct mail Derived forms: digital direct marketing Translations (marketing that reaches customers by direct communication): 直效營銷 (Chinese Mandarin), 直效营销 (zhíxiào yíngxiāo) (Chinese Mandarin), 直接式行销 (zhíjiēshì xíngxiāo) (Chinese Mandarin), suoramarkkinointi (Finnish), marketing bezpośredni [masculine] (Polish), прями́й ма́ркетинг (prjamýj márketynh) [masculine] (Ukrainian)
    Sense id: en-direct_marketing-en-noun-tVNKpskO Categories (other): English entries with incorrect language header Topics: business, marketing

Download JSON data for direct marketing meaning in All languages combined (2.9kB)

{
  "head_templates": [
    {
      "args": {
        "1": "-"
      },
      "expansion": "direct marketing (uncountable)",
      "name": "en-noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "senses": [
    {
      "categories": [
        {
          "kind": "other",
          "name": "English entries with incorrect language header",
          "parents": [
            "Entries with incorrect language header",
            "Entry maintenance"
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          "source": "w"
        },
        {
          "kind": "topical",
          "langcode": "en",
          "name": "Business",
          "orig": "en:Business",
          "parents": [
            "Economics",
            "Society",
            "Social sciences",
            "All topics",
            "Sciences",
            "Fundamental"
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          "source": "w"
        },
        {
          "kind": "topical",
          "langcode": "en",
          "name": "Marketing",
          "orig": "en:Marketing",
          "parents": [
            "Business",
            "Economics",
            "Society",
            "Social sciences",
            "All topics",
            "Sciences",
            "Fundamental"
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          "source": "w"
        }
      ],
      "derived": [
        {
          "word": "digital direct marketing"
        }
      ],
      "examples": [
        {
          "ref": "2013 May 25, “No hiding place”, in The Economist, volume 407, number 8837, page 74",
          "text": "In America alone, people spent $170 billion on “direct marketing”—junk mail of both the physical and electronic varieties—last year. Yet of those who received unsolicited adverts through the post, only 3% bought anything as a result.",
          "type": "quotation"
        }
      ],
      "glosses": [
        "Marketing that reaches customers by communications directly addressed to the customer. Methods of digital marketing include reaching potential customers, donors, patrons through placing live phone calls from an agent."
      ],
      "hyponyms": [
        {
          "word": "direct mail"
        }
      ],
      "id": "en-direct_marketing-en-noun-tVNKpskO",
      "links": [
        [
          "business",
          "business"
        ],
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          "marketing",
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        ]
      ],
      "raw_glosses": [
        "(business, marketing) Marketing that reaches customers by communications directly addressed to the customer. Methods of digital marketing include reaching potential customers, donors, patrons through placing live phone calls from an agent."
      ],
      "tags": [
        "uncountable"
      ],
      "topics": [
        "business",
        "marketing"
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      "translations": [
        {
          "code": "cmn",
          "lang": "Chinese Mandarin",
          "sense": "marketing that reaches customers by direct communication",
          "word": "直效營銷"
        },
        {
          "code": "cmn",
          "lang": "Chinese Mandarin",
          "roman": "zhíxiào yíngxiāo",
          "sense": "marketing that reaches customers by direct communication",
          "word": "直效营销"
        },
        {
          "code": "cmn",
          "lang": "Chinese Mandarin",
          "roman": "zhíjiēshì xíngxiāo",
          "sense": "marketing that reaches customers by direct communication",
          "word": "直接式行销"
        },
        {
          "code": "fi",
          "lang": "Finnish",
          "sense": "marketing that reaches customers by direct communication",
          "word": "suoramarkkinointi"
        },
        {
          "code": "pl",
          "lang": "Polish",
          "sense": "marketing that reaches customers by direct communication",
          "tags": [
            "masculine"
          ],
          "word": "marketing bezpośredni"
        },
        {
          "code": "uk",
          "lang": "Ukrainian",
          "roman": "prjamýj márketynh",
          "sense": "marketing that reaches customers by direct communication",
          "tags": [
            "masculine"
          ],
          "word": "прями́й ма́ркетинг"
        }
      ],
      "wikipedia": [
        "direct marketing"
      ]
    }
  ],
  "word": "direct marketing"
}
{
  "derived": [
    {
      "word": "digital direct marketing"
    }
  ],
  "head_templates": [
    {
      "args": {
        "1": "-"
      },
      "expansion": "direct marketing (uncountable)",
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  ],
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    {
      "word": "direct mail"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "senses": [
    {
      "categories": [
        "English entries with incorrect language header",
        "English lemmas",
        "English multiword terms",
        "English nouns",
        "English terms with quotations",
        "English uncountable nouns",
        "en:Business",
        "en:Marketing"
      ],
      "examples": [
        {
          "ref": "2013 May 25, “No hiding place”, in The Economist, volume 407, number 8837, page 74",
          "text": "In America alone, people spent $170 billion on “direct marketing”—junk mail of both the physical and electronic varieties—last year. Yet of those who received unsolicited adverts through the post, only 3% bought anything as a result.",
          "type": "quotation"
        }
      ],
      "glosses": [
        "Marketing that reaches customers by communications directly addressed to the customer. Methods of digital marketing include reaching potential customers, donors, patrons through placing live phone calls from an agent."
      ],
      "links": [
        [
          "business",
          "business"
        ],
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          "marketing",
          "marketing#Noun"
        ]
      ],
      "raw_glosses": [
        "(business, marketing) Marketing that reaches customers by communications directly addressed to the customer. Methods of digital marketing include reaching potential customers, donors, patrons through placing live phone calls from an agent."
      ],
      "tags": [
        "uncountable"
      ],
      "topics": [
        "business",
        "marketing"
      ],
      "wikipedia": [
        "direct marketing"
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  ],
  "translations": [
    {
      "code": "cmn",
      "lang": "Chinese Mandarin",
      "sense": "marketing that reaches customers by direct communication",
      "word": "直效營銷"
    },
    {
      "code": "cmn",
      "lang": "Chinese Mandarin",
      "roman": "zhíxiào yíngxiāo",
      "sense": "marketing that reaches customers by direct communication",
      "word": "直效营销"
    },
    {
      "code": "cmn",
      "lang": "Chinese Mandarin",
      "roman": "zhíjiēshì xíngxiāo",
      "sense": "marketing that reaches customers by direct communication",
      "word": "直接式行销"
    },
    {
      "code": "fi",
      "lang": "Finnish",
      "sense": "marketing that reaches customers by direct communication",
      "word": "suoramarkkinointi"
    },
    {
      "code": "pl",
      "lang": "Polish",
      "sense": "marketing that reaches customers by direct communication",
      "tags": [
        "masculine"
      ],
      "word": "marketing bezpośredni"
    },
    {
      "code": "uk",
      "lang": "Ukrainian",
      "roman": "prjamýj márketynh",
      "sense": "marketing that reaches customers by direct communication",
      "tags": [
        "masculine"
      ],
      "word": "прями́й ма́ркетинг"
    }
  ],
  "word": "direct marketing"
}

This page is a part of the kaikki.org machine-readable All languages combined dictionary. This dictionary is based on structured data extracted on 2024-05-12 from the enwiktionary dump dated 2024-05-02 using wiktextract (ae36afe and 304864d). The data shown on this site has been post-processed and various details (e.g., extra categories) removed, some information disambiguated, and additional data merged from other sources. See the raw data download page for the unprocessed wiktextract data.

If you use this data in academic research, please cite Tatu Ylonen: Wiktextract: Wiktionary as Machine-Readable Structured Data, Proceedings of the 13th Conference on Language Resources and Evaluation (LREC), pp. 1317-1325, Marseille, 20-25 June 2022. Linking to the relevant page(s) under https://kaikki.org would also be greatly appreciated.