"two-price advertising" meaning in English

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      "expansion": "two-price advertising (uncountable)",
      "name": "en-noun"
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  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "senses": [
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          "kind": "other",
          "name": "English entries with incorrect language header",
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      "examples": [
        {
          "ref": "2011, William Chitty, Integrated Marketing Communications, page 181",
          "text": "Comparison, or two-price, advertising is used when advertisers compare their current prices to previous or future prices.",
          "type": "quotation"
        }
      ],
      "glosses": [
        "A sales and marketing practice whereby the seller shows two prices, a normal price and a lower special discounted price, in order to attract customers by the apparent saving, but where the \"normal\" price is in fact a fiction, the goods having never actually been sold and/or offered at that price."
      ],
      "id": "en-two-price_advertising-en-noun--1PVZpJ0",
      "tags": [
        "uncountable"
      ],
      "wikipedia": [
        "two-price advertising"
      ]
    }
  ],
  "word": "two-price advertising"
}

{
  "head_templates": [
    {
      "args": {
        "1": "-"
      },
      "expansion": "two-price advertising (uncountable)",
      "name": "en-noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "senses": [
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        "English nouns",
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      ],
      "examples": [
        {
          "ref": "2011, William Chitty, Integrated Marketing Communications, page 181",
          "text": "Comparison, or two-price, advertising is used when advertisers compare their current prices to previous or future prices.",
          "type": "quotation"
        }
      ],
      "glosses": [
        "A sales and marketing practice whereby the seller shows two prices, a normal price and a lower special discounted price, in order to attract customers by the apparent saving, but where the \"normal\" price is in fact a fiction, the goods having never actually been sold and/or offered at that price."
      ],
      "tags": [
        "uncountable"
      ],
      "wikipedia": [
        "two-price advertising"
      ]
    }
  ],
  "word": "two-price advertising"
}