"own brand" meaning in English

{
  "forms": [
    {
      "form": "own brands",
      "tags": [
        "plural"
      ]
    }
  ],
  "head_templates": [
    {
      "args": {},
      "expansion": "own brand (plural own brands)",
      "name": "en-noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "senses": [
    {
      "categories": [
        {
          "kind": "other",
          "name": "British English",
          "parents": [],
          "source": "w"
        },
        {
          "kind": "other",
          "name": "English entries with incorrect language header",
          "parents": [
            "Entries with incorrect language header",
            "Entry maintenance"
          ],
          "source": "w"
        }
      ],
      "examples": [
        {
          "text": "Supermarkets are fighting national brands with own brand products.",
          "type": "example"
        },
        {
          "ref": "2018, Sally Rooney, “Two Days Later (April 2011)”, in Normal People",
          "text": "He stared at his mother across the kitchen while she put a box of own-brand cornflakes into the press.",
          "type": "quotation"
        }
      ],
      "glosses": [
        "A brand name that is associated with or owned by a place of business (often a supermarket, or other chain) that sells products under that name, usually for less money than other brands."
      ],
      "id": "en-own_brand-en-noun-1wUgoQVj",
      "links": [
        [
          "brand name",
          "brand name"
        ],
        [
          "business",
          "business"
        ],
        [
          "supermarket",
          "supermarket"
        ],
        [
          "chain",
          "chain"
        ],
        [
          "sell",
          "sell"
        ],
        [
          "product",
          "product"
        ]
      ],
      "raw_glosses": [
        "(UK) A brand name that is associated with or owned by a place of business (often a supermarket, or other chain) that sells products under that name, usually for less money than other brands."
      ],
      "related": [
        {
          "word": "white label"
        }
      ],
      "synonyms": [
        {
          "tags": [
            "US"
          ],
          "word": "store brand"
        },
        {
          "word": "house brand"
        },
        {
          "word": "own label"
        },
        {
          "word": "private label"
        },
        {
          "word": "private brand"
        }
      ],
      "tags": [
        "UK"
      ]
    }
  ],
  "word": "own brand"
}

{
  "forms": [
    {
      "form": "own brands",
      "tags": [
        "plural"
      ]
    }
  ],
  "head_templates": [
    {
      "args": {},
      "expansion": "own brand (plural own brands)",
      "name": "en-noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "related": [
    {
      "word": "white label"
    }
  ],
  "senses": [
    {
      "categories": [
        "British English",
        "English countable nouns",
        "English entries with incorrect language header",
        "English lemmas",
        "English multiword terms",
        "English nouns",
        "English terms with quotations",
        "English terms with usage examples"
      ],
      "examples": [
        {
          "text": "Supermarkets are fighting national brands with own brand products.",
          "type": "example"
        },
        {
          "ref": "2018, Sally Rooney, “Two Days Later (April 2011)”, in Normal People",
          "text": "He stared at his mother across the kitchen while she put a box of own-brand cornflakes into the press.",
          "type": "quotation"
        }
      ],
      "glosses": [
        "A brand name that is associated with or owned by a place of business (often a supermarket, or other chain) that sells products under that name, usually for less money than other brands."
      ],
      "links": [
        [
          "brand name",
          "brand name"
        ],
        [
          "business",
          "business"
        ],
        [
          "supermarket",
          "supermarket"
        ],
        [
          "chain",
          "chain"
        ],
        [
          "sell",
          "sell"
        ],
        [
          "product",
          "product"
        ]
      ],
      "raw_glosses": [
        "(UK) A brand name that is associated with or owned by a place of business (often a supermarket, or other chain) that sells products under that name, usually for less money than other brands."
      ],
      "tags": [
        "UK"
      ]
    }
  ],
  "synonyms": [
    {
      "tags": [
        "US"
      ],
      "word": "store brand"
    },
    {
      "word": "house brand"
    },
    {
      "word": "own label"
    },
    {
      "word": "private label"
    },
    {
      "word": "private brand"
    }
  ],
  "word": "own brand"
}