"drip marketing" meaning in English

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      "expansion": "drip marketing (uncountable)",
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  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
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          "source": "w"
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        {
          "kind": "topical",
          "langcode": "en",
          "name": "Marketing",
          "orig": "en:Marketing",
          "parents": [
            "Business",
            "Economics",
            "Society",
            "Social sciences",
            "All topics",
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          "source": "w"
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      ],
      "glosses": [
        "A communication strategy in which a previously prepared series of messages are sent to customers or prospects over time."
      ],
      "id": "en-drip_marketing-en-noun-57dqHiL0",
      "links": [
        [
          "marketing",
          "marketing#Noun"
        ],
        [
          "communication",
          "communication"
        ],
        [
          "strategy",
          "strategy"
        ],
        [
          "message",
          "message"
        ],
        [
          "customer",
          "customer"
        ],
        [
          "prospect",
          "prospect"
        ]
      ],
      "raw_glosses": [
        "(marketing) A communication strategy in which a previously prepared series of messages are sent to customers or prospects over time."
      ],
      "tags": [
        "uncountable"
      ],
      "topics": [
        "business",
        "marketing"
      ]
    }
  ],
  "word": "drip marketing"
}

{
  "head_templates": [
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      "expansion": "drip marketing (uncountable)",
      "name": "en-noun"
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  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "senses": [
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        "English lemmas",
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      ],
      "glosses": [
        "A communication strategy in which a previously prepared series of messages are sent to customers or prospects over time."
      ],
      "links": [
        [
          "marketing",
          "marketing#Noun"
        ],
        [
          "communication",
          "communication"
        ],
        [
          "strategy",
          "strategy"
        ],
        [
          "message",
          "message"
        ],
        [
          "customer",
          "customer"
        ],
        [
          "prospect",
          "prospect"
        ]
      ],
      "raw_glosses": [
        "(marketing) A communication strategy in which a previously prepared series of messages are sent to customers or prospects over time."
      ],
      "tags": [
        "uncountable"
      ],
      "topics": [
        "business",
        "marketing"
      ]
    }
  ],
  "word": "drip marketing"
}