"brand stretch" meaning in All languages combined

See brand stretch on Wiktionary

Noun [English]

Forms: brand stretches [plural]
Head templates: {{en-noun|~}} brand stretch (countable and uncountable, plural brand stretches)
  1. (advertising) the degree to which an advertiser alters consumer perceptions of a brand without alienating the consumer by creating messages that do not fit with the brand's image. Tags: countable, uncountable Categories (topical): Advertising Related terms: brand linkage
    Sense id: en-brand_stretch-en-noun-VOmuVoKg Categories (other): English entries with incorrect language header, Pages with 1 entry, Pages with entries Topics: advertising, business, marketing

Inflected forms

{
  "forms": [
    {
      "form": "brand stretches",
      "tags": [
        "plural"
      ]
    }
  ],
  "head_templates": [
    {
      "args": {
        "1": "~"
      },
      "expansion": "brand stretch (countable and uncountable, plural brand stretches)",
      "name": "en-noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "senses": [
    {
      "categories": [
        {
          "kind": "other",
          "name": "English entries with incorrect language header",
          "parents": [
            "Entries with incorrect language header",
            "Entry maintenance"
          ],
          "source": "w"
        },
        {
          "kind": "other",
          "name": "Pages with 1 entry",
          "parents": [],
          "source": "w"
        },
        {
          "kind": "other",
          "name": "Pages with entries",
          "parents": [],
          "source": "w"
        },
        {
          "kind": "topical",
          "langcode": "en",
          "name": "Advertising",
          "orig": "en:Advertising",
          "parents": [
            "Business",
            "Marketing",
            "Economics",
            "Society",
            "Social sciences",
            "All topics",
            "Sciences",
            "Fundamental"
          ],
          "source": "w"
        }
      ],
      "glosses": [
        "the degree to which an advertiser alters consumer perceptions of a brand without alienating the consumer by creating messages that do not fit with the brand's image."
      ],
      "id": "en-brand_stretch-en-noun-VOmuVoKg",
      "links": [
        [
          "advertising",
          "advertising#Noun"
        ],
        [
          "brand",
          "brand"
        ],
        [
          "brand's image",
          "brand image"
        ]
      ],
      "raw_glosses": [
        "(advertising) the degree to which an advertiser alters consumer perceptions of a brand without alienating the consumer by creating messages that do not fit with the brand's image."
      ],
      "related": [
        {
          "word": "brand linkage"
        }
      ],
      "tags": [
        "countable",
        "uncountable"
      ],
      "topics": [
        "advertising",
        "business",
        "marketing"
      ]
    }
  ],
  "word": "brand stretch"
}
{
  "forms": [
    {
      "form": "brand stretches",
      "tags": [
        "plural"
      ]
    }
  ],
  "head_templates": [
    {
      "args": {
        "1": "~"
      },
      "expansion": "brand stretch (countable and uncountable, plural brand stretches)",
      "name": "en-noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "related": [
    {
      "word": "brand linkage"
    }
  ],
  "senses": [
    {
      "categories": [
        "English countable nouns",
        "English entries with incorrect language header",
        "English lemmas",
        "English multiword terms",
        "English nouns",
        "English uncountable nouns",
        "Pages with 1 entry",
        "Pages with entries",
        "en:Advertising"
      ],
      "glosses": [
        "the degree to which an advertiser alters consumer perceptions of a brand without alienating the consumer by creating messages that do not fit with the brand's image."
      ],
      "links": [
        [
          "advertising",
          "advertising#Noun"
        ],
        [
          "brand",
          "brand"
        ],
        [
          "brand's image",
          "brand image"
        ]
      ],
      "raw_glosses": [
        "(advertising) the degree to which an advertiser alters consumer perceptions of a brand without alienating the consumer by creating messages that do not fit with the brand's image."
      ],
      "tags": [
        "countable",
        "uncountable"
      ],
      "topics": [
        "advertising",
        "business",
        "marketing"
      ]
    }
  ],
  "word": "brand stretch"
}

Download raw JSONL data for brand stretch meaning in All languages combined (1.1kB)


This page is a part of the kaikki.org machine-readable All languages combined dictionary. This dictionary is based on structured data extracted on 2024-11-06 from the enwiktionary dump dated 2024-10-02 using wiktextract (fbeafe8 and 7f03c9b). The data shown on this site has been post-processed and various details (e.g., extra categories) removed, some information disambiguated, and additional data merged from other sources. See the raw data download page for the unprocessed wiktextract data.

If you use this data in academic research, please cite Tatu Ylonen: Wiktextract: Wiktionary as Machine-Readable Structured Data, Proceedings of the 13th Conference on Language Resources and Evaluation (LREC), pp. 1317-1325, Marseille, 20-25 June 2022. Linking to the relevant page(s) under https://kaikki.org would also be greatly appreciated.