"disloyalty card" meaning in English

{
  "etymology_text": "After loyalty card. Even though the phrase has been used as a sum of parts, for example, \"play the disloyalty card\" (see play the something card) or in its literal sense as a form of boycott (e.g. Unilever disloyaly cards), the earliest known use with the purpose of promoting cooperation among businesses was conceived by barista Gwilym Davies in 2009.",
  "forms": [
    {
      "form": "disloyalty cards",
      "tags": [
        "plural"
      ]
    }
  ],
  "head_templates": [
    {
      "args": {},
      "expansion": "disloyalty card (plural disloyalty cards)",
      "name": "en-noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "senses": [
    {
      "categories": [
        {
          "kind": "other",
          "name": "English entries with incorrect language header",
          "parents": [
            "Entries with incorrect language header",
            "Entry maintenance"
          ],
          "source": "w"
        },
        {
          "kind": "other",
          "name": "Pages with 1 entry",
          "parents": [],
          "source": "w"
        },
        {
          "kind": "other",
          "name": "Pages with entries",
          "parents": [],
          "source": "w"
        }
      ],
      "examples": [
        {
          "ref": "2010 April 20, “Toronto baristas reward customers for 'disloyalty'”, in CTV News, archived from the original on 2024-05-10:",
          "text": "Each time they visit a new coffee house, they can get their disloyalty card stamped. Once they've collected enough stamps, they will receive a free coffee at the coffee bar that gave them the disloyalty card in the first place.",
          "type": "quote"
        },
        {
          "ref": "2023 May 22, Martin Booth, “'Disloyalty' card scheme to encourage visits to new cafes”, in Bristol24/7, archived from the original on 2024-05-10:",
          "text": "Small Street Espresso manager Tash Ebbs added: “We’re looking forward to joining forces with some of our friends across Bristol’s coffee community for the launch of this special ‘disloyalty’ card.",
          "type": "quote"
        }
      ],
      "glosses": [
        "A card used by a group of similar businesses (e.g. coffee shops), which rewards customers who make regular purchases from any of the participating businesses in order to promote cooperative growth."
      ],
      "id": "en-disloyalty_card-en-noun-NlSqSCxq",
      "links": [
        [
          "card",
          "card"
        ],
        [
          "business",
          "business"
        ],
        [
          "coffee shop",
          "coffee shop"
        ],
        [
          "cooperative",
          "cooperative"
        ],
        [
          "growth",
          "growth"
        ]
      ]
    }
  ],
  "word": "disloyalty card"
}

{
  "etymology_text": "After loyalty card. Even though the phrase has been used as a sum of parts, for example, \"play the disloyalty card\" (see play the something card) or in its literal sense as a form of boycott (e.g. Unilever disloyaly cards), the earliest known use with the purpose of promoting cooperation among businesses was conceived by barista Gwilym Davies in 2009.",
  "forms": [
    {
      "form": "disloyalty cards",
      "tags": [
        "plural"
      ]
    }
  ],
  "head_templates": [
    {
      "args": {},
      "expansion": "disloyalty card (plural disloyalty cards)",
      "name": "en-noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "senses": [
    {
      "categories": [
        "English countable nouns",
        "English entries with incorrect language header",
        "English lemmas",
        "English multiword terms",
        "English nouns",
        "English terms with quotations",
        "Pages with 1 entry",
        "Pages with entries"
      ],
      "examples": [
        {
          "ref": "2010 April 20, “Toronto baristas reward customers for 'disloyalty'”, in CTV News, archived from the original on 2024-05-10:",
          "text": "Each time they visit a new coffee house, they can get their disloyalty card stamped. Once they've collected enough stamps, they will receive a free coffee at the coffee bar that gave them the disloyalty card in the first place.",
          "type": "quote"
        },
        {
          "ref": "2023 May 22, Martin Booth, “'Disloyalty' card scheme to encourage visits to new cafes”, in Bristol24/7, archived from the original on 2024-05-10:",
          "text": "Small Street Espresso manager Tash Ebbs added: “We’re looking forward to joining forces with some of our friends across Bristol’s coffee community for the launch of this special ‘disloyalty’ card.",
          "type": "quote"
        }
      ],
      "glosses": [
        "A card used by a group of similar businesses (e.g. coffee shops), which rewards customers who make regular purchases from any of the participating businesses in order to promote cooperative growth."
      ],
      "links": [
        [
          "card",
          "card"
        ],
        [
          "business",
          "business"
        ],
        [
          "coffee shop",
          "coffee shop"
        ],
        [
          "cooperative",
          "cooperative"
        ],
        [
          "growth",
          "growth"
        ]
      ]
    }
  ],
  "word": "disloyalty card"
}