"Flutie effect" meaning in English

{
  "etymology_text": "Named after American football player Doug Flutie.",
  "head_templates": [
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      "expansion": "Flutie effect",
      "name": "en-noun"
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  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
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        {
          "kind": "topical",
          "langcode": "en",
          "name": "College sports",
          "orig": "en:College sports",
          "parents": [
            "Sports",
            "Universities",
            "Human activity",
            "Schools",
            "Human behaviour",
            "Buildings",
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            "Applied sciences",
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      "glosses": [
        "The increase in fame and applications for an American university caused by a successful sports team."
      ],
      "id": "en-Flutie_effect-en-noun-Gpg9wg9~",
      "links": [
        [
          "application",
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      "wikipedia": [
        "Doug Flutie"
      ]
    }
  ],
  "word": "Flutie effect"
}

{
  "etymology_text": "Named after American football player Doug Flutie.",
  "head_templates": [
    {
      "args": {
        "1": "?"
      },
      "expansion": "Flutie effect",
      "name": "en-noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "senses": [
    {
      "categories": [
        "English countable nouns",
        "English entries with incorrect language header",
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        "English lemmas",
        "English multiword terms",
        "English nouns",
        "English nouns with unknown or uncertain plurals",
        "Pages with 1 entry",
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        "en:College sports"
      ],
      "glosses": [
        "The increase in fame and applications for an American university caused by a successful sports team."
      ],
      "links": [
        [
          "application",
          "application"
        ]
      ],
      "wikipedia": [
        "Doug Flutie"
      ]
    }
  ],
  "word": "Flutie effect"
}