"overbrand" meaning in All languages combined

{
  "etymology_templates": [
    {
      "args": {
        "1": "en",
        "2": "over",
        "3": "brand"
      },
      "expansion": "over- + brand",
      "name": "prefix"
    }
  ],
  "etymology_text": "over- + brand",
  "forms": [
    {
      "form": "overbrands",
      "tags": [
        "present",
        "singular",
        "third-person"
      ]
    },
    {
      "form": "overbranding",
      "tags": [
        "participle",
        "present"
      ]
    },
    {
      "form": "overbranded",
      "tags": [
        "participle",
        "past"
      ]
    },
    {
      "form": "overbranded",
      "tags": [
        "past"
      ]
    }
  ],
  "head_templates": [
    {
      "args": {},
      "expansion": "overbrand (third-person singular simple present overbrands, present participle overbranding, simple past and past participle overbranded)",
      "name": "en-verb"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "verb",
  "senses": [
    {
      "categories": [
        {
          "kind": "other",
          "name": "English entries with incorrect language header",
          "parents": [
            "Entries with incorrect language header",
            "Entry maintenance"
          ],
          "source": "w"
        },
        {
          "kind": "other",
          "name": "English terms prefixed with over-",
          "parents": [],
          "source": "w"
        },
        {
          "kind": "topical",
          "langcode": "en",
          "name": "Marketing",
          "orig": "en:Marketing",
          "parents": [
            "Business",
            "Economics",
            "Society",
            "Social sciences",
            "All topics",
            "Sciences",
            "Fundamental"
          ],
          "source": "w"
        }
      ],
      "examples": [
        {
          "ref": "2006, Ronald J Alsop, The 18 Immutable Laws of Corporate Reputation",
          "text": "\"They had overbranded and had too many branding levels with three different divisions and all of their products using the ITT prefix,\" says Hayes Roth...",
          "type": "quotation"
        },
        {
          "ref": "2007, Neil Henry, American carnival: journalism under siege in an age of new media",
          "text": "If the product name is mentioned more than once in a sound bite and in the narration, you've more than likely overbranded it. Don't overburden your expert.",
          "type": "quotation"
        },
        {
          "ref": "2008, David A Aaker, Spanning Silos: The New CMO Imperative",
          "text": "The good news is that overbranding and the absence of a coherent brand strategy are an obvious problem, if not a crisis. Anyone can count brands...",
          "type": "quotation"
        }
      ],
      "glosses": [
        "To use too many brands (proprietary names in marketing)."
      ],
      "id": "en-overbrand-en-verb-0uYkrBPU",
      "links": [
        [
          "marketing",
          "marketing#Noun"
        ],
        [
          "brand",
          "brand"
        ]
      ],
      "raw_glosses": [
        "(marketing) To use too many brands (proprietary names in marketing)."
      ],
      "topics": [
        "business",
        "marketing"
      ]
    }
  ],
  "word": "overbrand"
}

{
  "etymology_templates": [
    {
      "args": {
        "1": "en",
        "2": "over",
        "3": "brand"
      },
      "expansion": "over- + brand",
      "name": "prefix"
    }
  ],
  "etymology_text": "over- + brand",
  "forms": [
    {
      "form": "overbrands",
      "tags": [
        "present",
        "singular",
        "third-person"
      ]
    },
    {
      "form": "overbranding",
      "tags": [
        "participle",
        "present"
      ]
    },
    {
      "form": "overbranded",
      "tags": [
        "participle",
        "past"
      ]
    },
    {
      "form": "overbranded",
      "tags": [
        "past"
      ]
    }
  ],
  "head_templates": [
    {
      "args": {},
      "expansion": "overbrand (third-person singular simple present overbrands, present participle overbranding, simple past and past participle overbranded)",
      "name": "en-verb"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "verb",
  "senses": [
    {
      "categories": [
        "English entries with incorrect language header",
        "English lemmas",
        "English terms prefixed with over-",
        "English terms with quotations",
        "English verbs",
        "Quotation templates to be cleaned",
        "en:Marketing"
      ],
      "examples": [
        {
          "ref": "2006, Ronald J Alsop, The 18 Immutable Laws of Corporate Reputation",
          "text": "\"They had overbranded and had too many branding levels with three different divisions and all of their products using the ITT prefix,\" says Hayes Roth...",
          "type": "quotation"
        },
        {
          "ref": "2007, Neil Henry, American carnival: journalism under siege in an age of new media",
          "text": "If the product name is mentioned more than once in a sound bite and in the narration, you've more than likely overbranded it. Don't overburden your expert.",
          "type": "quotation"
        },
        {
          "ref": "2008, David A Aaker, Spanning Silos: The New CMO Imperative",
          "text": "The good news is that overbranding and the absence of a coherent brand strategy are an obvious problem, if not a crisis. Anyone can count brands...",
          "type": "quotation"
        }
      ],
      "glosses": [
        "To use too many brands (proprietary names in marketing)."
      ],
      "links": [
        [
          "marketing",
          "marketing#Noun"
        ],
        [
          "brand",
          "brand"
        ]
      ],
      "raw_glosses": [
        "(marketing) To use too many brands (proprietary names in marketing)."
      ],
      "topics": [
        "business",
        "marketing"
      ]
    }
  ],
  "word": "overbrand"
}